"Willingness-to-share-personal-data"
At a glance
- Project leader : Dr. Linda Miesler
- Project team : Dr. Kurt Alexander Ackermann, Bettina Gehring, Prof. Dr. Frank Hannich
- Project status : completed
- Funding partner : CTI
- Project partner : AZ Direct AG
- Contact person : Linda Miesler
Publications
-
Ackermann, Kurt Alexander; Burkhalter, Linda; Mildenberger, Thoralf; Frey, Martin; Bearth, Angela,
2021.
Journal of Consumer Behaviour.
21(2), pp. 375-386.
Available from: https://doi.org/10.1002/cb.2012
-
Rüeger, Brian; Gehring, Bettina; Ackermann, Kurt Alexander; Miesler, Linda,
2018.
Willing to share? When it comes to data, who will share what and why?.
Research Features.
125, pp. 98-101.
Available from: https://cdn2.researchfeatures.com/wp-content/uploads/2018/03/Willing-to-share.-When-it-comes-to-data-who-will-share-what-and-why.pdf
-
Miesler, Linda; Bearth, Angela,
2016.
In:
Deutscher Dialogmarketingverband e.V., ed.,
Dialogmarketing Perspektiven 2015/2016 : Tagungsband 10. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing.
10. Wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing, Fulda, Deutschland, September 2016.
Wiesbaden:
Springer.
pp. 49-66.
Available from: https://doi.org/10.1007/978-3-658-12924-8